The product my DMs won't stop talking about...
and what I actually bought with a $100 Sephora voucher
It’s not often I’m bought a voucher for a beauty store. All my friends know I get sent products for a living - a perk I’ve enjoyed since my first press launch in 1998 (long before most influencers were even born!). See pic of 25 year old me at a beauty press event below :-)
But this morning, I received a $100 Sephora voucher as a thank-you gift from someone who has no idea what I do for a living. And even with a constant stream of packages arriving at my door, I was over the moon. Why? Because $100 meant I could restock the one product I refuse to be without.
$100 doesn’t go far these days, so I spent it on the heavy hitter: K18 Leave-In Molecular Repair Hair Mask.
This is my fifth bottle. I first discovered it through my hairdresser a couple of years ago when my hair wouldn’t grow past my shoulders. Perimenopause had taken its toll and my hair was dry, snapping, and losing that full-look that it had when I was younger.
As an editor, I look for the ‘skinification’ of hair formulas - ones that actually change the structure rather than just coating it in silicone. While I still deal with some hormonal hair loss (hello, clogged shower plugs!), this is the product that rescued the health of my hair. It mimics the proteins found naturally in hair strands to repair them from the inside out.
It’s a recommendation that I give most often, and clearly, it’s working for you too.
Just a few of the DMs that land in my inbox every time I mention this stuff:




I apply a couple of pumps to the mid-lengths and ends of my hair after shampooing (make sure you towel dry it first).
I know it’s expensive - in America where I live, I pay $75 for the biggest 50ml bottle in Sephora and I think the same bottle costs about £70 in the UK.
You could buy a 15ml bottle for $29/£30 but I personally don’t think it’s worth it as I know that I will want/need more so I may as well go for the bigger size! Plus if you work out the cost per application, buying bigger will be more cost-effective in the end. The 50ml size usually lasts me 2 to 3 months if I wash my hair 3 times a week.
It has to be noted too, that I have never been #gifted a bottle of this stuff so I appreciate it if you flinch at the price, ‘cos I do too! But it works! And those of you that have tried it agree with me (go back to those DMs above as a reminder)!
Honestly, I still have bad hair days of course. And I still need to work on the ‘bouts of hair loss episodes I have when my hormones spike, but this is the one product I can’t now live without…
And no, this is not an ad! Just a recommendation between friends :-)






I have heard so much about this!!! (also, your hair looks amaze)